OpenAI has unveiled an advanced web search capability for ChatGPT, merging the efficiency of natural language processing with real-time information retrieval. This enhancement means users no longer need to toggle between a traditional search engine and chat responses. Whether it’s breaking news, the latest sports scores, or financial data, ChatGPT now brings timely, sourced information directly into your conversation.
Who Has Access and Where?
The new search functionality is already available to ChatGPT Plus and Team users, as well as those on the SearchGPT waitlist. Over the next few weeks, Enterprise and Edu users will also receive access, followed by a gradual rollout to all free-tier users in the coming months. This feature is accessible via chatgpt.com, desktop, and mobile apps.
A More Intuitive Search Experience
Traditionally, finding quality information online can be time-consuming, requiring multiple searches and sifting through various links. With ChatGPT Search, users can simply ask questions in conversational language and receive responses enriched by reliable web sources. Follow-up questions allow for deeper dives into topics, maintaining context throughout the chat.
Enhanced Visuals and Source Transparency
Users will benefit from new visual designs tailored for categories like weather, stocks, sports, and news. Importantly, ChatGPT includes links to original sources, enabling users to explore the references behind the answers. By clicking the Sources button, a sidebar will open with a list of references, connecting users to a broader range of credible publishers.
Partnerships and Publisher Engagement
OpenAI collaborated with major media organizations including Reuters, Time, Vox Media, and The Atlantic, ensuring high-quality content integration. This partnership approach allows publishers to reach wider audiences while providing users with a reliable, comprehensive search tool. Any website or content creator can opt into appearing in ChatGPT search results.
What Makes This Technology Tick?
The search model is a refined version of GPT-4o, bolstered by synthetic data generation and insights from the SearchGPT prototype. It leverages data from third-party search providers and OpenAI’s direct partners to deliver thorough, timely information.
What’s Next?
OpenAI plans to expand ChatGPT Search to include more nuanced experiences, particularly for shopping and travel. The company aims to extend this enhanced search capability to Advanced Voice and canvas features, and ultimately to all free and logged-out users.
For those ready to explore this feature, ChatGPT Plus and Team users can start using it today at chatgpt.com.
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